In November 2015, Sam Altman suggested something Turing-related as the name of the company that would become OpenAI, referencing the famous mathematician and computer scientist Alan Turing. Musk responded, “Something Turing-related that doesn’t sound too ominous might be good. Want to avoid the Turing Test association though, as that sounds too much like we are replacing humans.” [Link: Musk v. Altman Exhibit 12 | https://www.documentcloud.org/documents/28083176-musk-v-altman-exhibit-12/ | DocumentCloud]
In naming OpenAI, Elon Musk worried anything related to the Turing Test could mean bad PR.