The world's number two spirits group and the American whiskey champion are discussing a tie-up, or, to use the terms of Pernod Ricard's press release, a merger of equals. The news is less surprising...
Pernod Ricard/Brown-Forman: A False Good Idea?
The world's number two spirits group and the American whiskey champion are discussing a tie-up, or, to use the terms of Pernod Ricard's press release, a merger of equals. The news is less surprising...