Rivian Automotive’s (NASDAQ:RIVN) upcoming R2 SUV could drive significant growth, with Needham analyst Chris Pierce projecting strong demand and a larger market reach.Pierce said Rivian’s $50,000 R2, supported by high brand awareness and positive consumer sentiment, is well-placed to beat modest 2026 estimates. He reiterated Rivian with a Buy and a $14 price forecast.Pierce said Rivian is well-positioned to capture market share with the upcoming R2 mid-size SUV, projecting significant growth potential as the company enters a broader, more competitive market segment.Also Read: Rivian Shares Rise as EV Maker Upgrades R1 Models With Smarter Sensors, Smoother Driving and Display FixesThe analyst highlighted that the R2’s roughly $50,000 price point will expand Rivian’s total addressable market (TAM) beyond the ...Full story available on Benzinga.com
Rivian's Affordable R2 May Unlock Massive Market Potential, Analyst Says