Ronak Sarda transformed a ₹21,000 birthday gift into Cover It Up, a ₹8-10 crore brand serving over 5 crore customers via Meta and Instagram. Bootstrapped to ₹7.5 crores before raising ₹3.5 crores, he’s now betting big on onboarding international tech brands. In this Indian Startup Times interview, Sarda details the journey—and why the latest pivot [...]
Ronak Sarda’s Cover It Up: From ₹21K Birthday Bet to ₹8-10 Cr Tech Accessory King